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Manager, Brand Communications

Company: Disney Media & Entertainment Distribution
Location: Naperville
Posted on: June 16, 2022

Job Description:

Sales Communications crafts creative, persuasive, innovative stories and experiences that help drive revenue on behalf of Disney Advertising Sales and across the entire Disney portfolio (Disney, ABC, ABCNews, ESPN, Freeform, FX Networks, National Geographic, and Disney Channels Worldwide).

The team provides strategic, creative front-end sales support, in delivering client solutions, rooted in visual storytelling. Collectively, we develop designs and produces content, assets and activations that bring the Disney portfolio to life, with a focus on engaging, meaningful narratives that break-through in the marketplace.

Do you love to tell stories? Do you have an eye for design? Do you want to help us sell advertising with strategic, persuasive, and innovative communication? If so, we are looking for you. In Brand Communications, we are responsible for developing positioning for Disney Ad Sales' priority sports, entertainment, and streaming solutions.

The ideal candidate will be a strong visual storyteller, with experience in developing smart, creative, and persuasive materials that will help us differentiate Disney's advertising solutions for our clients.

Responsibilities :

  • Manage and lead development of insights-led brand solutions positioning and communication efforts, for example:
    • Pre-sale and post-sale of strategic brand solution materials (e.g. entertainment to sports such as College Football, NBA, Oscars, or Huluween)
    • Develop persuasive storytelling from ideation to execution (e.g., crafting an outline, presenting concepts to internal stakeholders, art directing and/or designing, producing final material via PowerPoint, Keynote, and/or other formats)
    • Become subject matter expert in presentation materials built, and present to senior leadership and sales for industry-wide use
    • Lead internal meetings, as needed, for responsible assignments as subject matter expert
    • Interact and manage projects with outside vendors, such as:
      • Collateral materials (poster boards, handouts, brochures, etc.)
      • Videos (simple sizzles and more complex positioning stories)
      • Electronic communications (emails, webpages)
      • Branded goods
      • Assist Sr. Manager and Director, as needed, on any brand initiatives
      • Closely collaborate with cross-functional teams across the organization
      • Take on additional responsibilities as the business evolves and as needed
      • Candidates must be adept at working in a fast-paced environment and successfully juggle multiple assignments at once with tight deadlines. Candidates should demonstrate resourcefulness, problem-solving abilities, and can work independently and with others at all levels.
        This role may be based in New York NY, Chicago IL, Santa Monica CA.

        Basic Qualifications :
        • 4+ years of experience in related fields (sales support, marketing, advertising, communications, business-building roles)
        • Experience in managing and facilitating with creative partners and vendors
        • Superior Keynote and /or PowerPoint skills. Proficiency in Photoshop a plus
        • Experience managing and leading projects from start to launch
        • Excellent creative judgement and the ability to explain work
        • Expertise in storytelling with an ability to translate insights into persuasive stories
        • Present narratives in an organized, effective and thoughtful way
        • Visual problem solver with a strong design sense
        • Excellent verbal and written communication skills
          Preferred Qualifications:
          5+ years of experience in related fields (sales support, marketing, advertising, communications, business-building roles) preferred

          Preferred Education :
          • Bachelor's degree or equivalent preferred

            Additional Information :

Keywords: Disney Media & Entertainment Distribution, Naperville , Manager, Brand Communications, Executive , Naperville, Illinois

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