Category Manager- EPRO
Company: Creative Financial Staffing LLC
Location: Palatine
Posted on: June 16, 2022
Job Description:
Summary: This key member of the Product Development Team will be
responsible for driving strategic, profitable growth within the
companies fast growing product line. This highly-visible position
is responsible for new product development planning, business and
competitive analysis, consumer insights, and cross-functional team
leadership. The potential candidate will be responsible for
identifying trends, product, price point, sales opportunities and
long-term business strategy plans and analysis, while leading
strategic projects through a stage-gate development process.
Strategic Growth:
- Deliver short and long-range business and financial (revenue
and profit) goals
- Develop and execute 5-year category growth strategies.
Establish and track key metrics across multiple projects reporting
out to senior leadership regularly.
- Looking to expand past the current boundaries around Category
and have the ability to "think outside of the box" when it comes to
product development and go-to-market strategy to transform the user
experience.
- Lead business case development for new product, category or
channel concepts. Business analysis necessary to make fact-based
go/no-go decisions.
- Partner with our global commercial leads to recommend and
evaluate product pricing and quantify expected impact on volume and
margins.
- Utilize market data analysis and sources to anticipate business
trends and competitive activity to understand implications and make
sound conclusions and recommendations.
- Assist with department budget development and management as
needed. Team Leadership:
- Partner with Research & Development to drive new product
pipeline and regular product line/SKU review and decisions.
- Work with Finance team lead to ensure project/program/category
health considering revenue and profit goals.
- Lead cross-functional business team to achieve strategic
product objectives, and develop contingency plans and responses to
changing marketplace conditions.
- Lead new product launch partnering with the commercialization
teams in the development and execution of detailed
commercialization product plans.
- Continuously improve cross-functional planning, team alignment,
stage-gate development, and decision-making processes. Marketing
Responsibilities:
- Provide category direction to Marketing team and collaborate on
development of go-to market plans.
- Partner with consumer insights to plan and execute key research
initiatives. Synthesize information from market and product
research findings to develop insights that guide strategic and
tactical plans.
- Provide input on packaging strategy, branding, packaging change
process and planning, claims and product descriptions in
collaboration with Product and Marketing. Participate in
merchandising and collateral development for
point-of-purchase/impact at shelf. Skills:
- Must be detail oriented but able to present the big picture to
all levels of the organization
- Influential in building positive partnerships with cross
functional teams and senior management
- Strong leadership, change management, and problem solving
skills.
- Excellent communication and presentation skills.
- Creative, out-of-box thinker with high emotional
intelligence
- Must be able to handle multiple priorities in efficient manner
Minimum Requirements and Qualifications:
- Bachelor's Degree in consumer products or related field or
equivalent combination of education and experience. MBA
preferred
- 7+ years of demonstrable successes in global consumer product
marketing, brand or product management experience for branded
products including cross-functional brand or product team
leadership and business management.
- Experience with advance concept development including IoT
integration.
- Demonstrates high business acumen and has substantive
experience with, and, understanding of P&L management including
management of a significant consumer brand with P&L
responsibility
- Demonstrated ability to think and act strategically with a
general management orientation.
- Cross-functional understanding and ability to achieve business
results through strategic involvement of finance, operations,
research & development, marketing, and operations.
- Well developed leadership skills including the ability to
inspire others, set direction/vision, drive innovation, get results
through others, manage change, develop an organization/team, coach
and develop across the team.
- Business analysis and planning experience including sound
judgment and decision-making. Exceptional analytical thinking
skills including the ability to see trends, identify implications
and use depth and breadth of experience to focus on what's
important.
Keywords: Creative Financial Staffing LLC, Naperville , Category Manager- EPRO, Executive , Palatine, Illinois
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