Senior Manager Customer Insights
Company: Kellogg's
Location: Naperville
Posted on: June 18, 2022
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Job Description:
Job Description: We are looking for top talent in the Chicago,
IL, Nashville, TN or Rogers, AR areas (with the possibility of
other remote locations) who want to advance their career as a
Senior Manager Customer Insights supporting our Drug, Dollar, and
Club channels. Here at Kellogg, we care about and celebrate your
success. Joining a high performing team, you will provide strategic
leadership and play a critical role in identifying shopper problems
specific to the customer. Your analytic mindset will serve you well
as you utilize next level insights to influence internally and
externally. This will be critical as you develop and drive forward
looking omni channel strategies to unlock a clear understanding of
conversion drivers and activation best practices beyond our
aisle/categories. At Kellogg we are passionate about our people,
brands, business, and outstanding food. Are you ready to leave your
footprint (Or as Tony would say paw print) with an industry leader?
We value applicants from all industries looking to make an impact.
Apply now to become a part of a best-in-class company that values
equity, diversity, and inclusion. HERE'S A TASTE OF WHAT YOU'LL BE
DOINGDevelop Learning Agenda with Customer Centricity - Bring your
proactive intellectual curiosity to the customer and customer team.
Developing innovative retailer solutions based on primary and
secondary consumer/shopper insights you will drive goals and
objectives. As you work to uncover retailer specific shopper
opportunities you will work across different functions at the
account & HQ level (i.e. Category Management, Sales, Omni,
Strategy, Category Insights, etc.). You will bring depth of
understanding of the customer's shopper to occasions, shopper
cohorts and missions. It will be critical to have a clear
understanding of conversion drivers and activation best practices
for the retailer. Unlock Insights Through Data & Analytics -
Conducting research and analyses, you will strive to better
understand market and shopper trends and disruptors. You will lead
research and own the budget - gathering behavioral insights that
point to the 'who' & 'what' - to help identify 'why' shoppers
behave the way they do. This means searching for secondary
research, translating & activating Kellogg USA insights, and/or
leading briefs for primary research and custom analytics as well as
test & learn opportunities. Your goal is to identify best in class
insights, leading to strategies that connect meaningfully to the
shopper. Bring Occasion-Based Category Vision to Life - The Senior
Customer Insights Manager serves as a resource and consultant to
internal and external customers. You will take the lead and
influence thought leadership meetings with external customers in
which a deep level of shopper understanding will lead to
executional strategy. Using insights to influence and interact with
account teams, category teams and other cross-functional partners
will be key to your success. The customer will look to you to
uncover insights and provide category leadership. Drive Growth
Strategically through Joint Value Creation - Maintaining awareness
of market trends and competitor strategies, you will adjust
Kellogg's strategy accordingly. You will lead and develop "store of
the future" work and strive to understand the shopper and the
retailer. This position co-owns the development of aisle strategy.
Leading and influencing Joint Value Creation (JVC) / Joint Business
Planning (JBP) you will bring an insights perspective and provide
Ingredients for Growth (I4G) insights leadership. Join our team and
deliver next level insights to drive forward-looking Omni Channel
Strategies that the competition will wish they discovered. YOUR
RECIPE FOR SUCCESSRequired:Significant relevant experience Primary
and secondary research experience Robust shopper and consumer
insight experience and exposure High proficiency in analytics
(trend analysis, data analysis, data interpretation), and extensive
experience using syndicated / panel data and analytics to influence
Project leadership and budget management Omni Channel Experience
Strong leadership and influence, partnership and relationship
building, and a proven track record of success Experience
communicating complex and/or detailed information to multiple
individuals/audiences with differing knowledge levels inclusive of
senior leaders both internally and externally. It is critical that
the communication be delivered accurately and effectively to
deliver business results Strong Excel and PowerPoint skills Must
have the ability to work in conditions, which include multiple and
sometimes conflicting priorities, extended work schedules, and
specific time constraints Motor vehicle history with 2 or less
moving violations within the last 36 months Bonus Points:BA/BS
Degree Experience with retailer loyalty card data Identifying
problem to solve Targeting Households Custom cohort analyses
Activation success Significant CPG related experience WHAT'S NEXTWe
are looking for top talent in the Chicago, IL, Nashville, TN or
Rogers, AR areas (with possibility of other remote locations). With
the new Locate For Your Day policy will have the ability to also
work from our local office location. There may be flexibility for
individuals in other remote US locations. A flexible work schedule
and the ability to travel up to 25% of the time. This position
provides participation in the Kellogg Auto Reimbursement program
for individuals driving at least 5,000 business miles annually.
It's best to apply today, because job postings can be taken down
and we wouldn't want you to miss this opportunity. To learn more
about what's next, click on the links below: Kellogg K-Values
Benefits Guide THE FINER PRINTKellogg's has launched a new global
hybrid work approach called Locate for Your Day (LFYD). In
partnership with their manager, LFYD empowers our eligible US
office-based employees to choose where to work each day. Built on
trust, you and your manager will decide how LFYD works best for you
and your team. This new flexibility is designed to drive culture
and performance. Our recruiting team can fill you in on the exact
details for this position. The ability to work a full shift, come
to work on time, work overtime as needed and the ability to work
according to the necessary schedule to meet job requirements with
or without reasonable accommodation is an essential function of
this position.Kellogg Company is an Equal Opportunity Employer that
strives to provide an inclusive work environment, a seat for
everyone at the table, and embraces the diverse talent of its
people. All qualified applicants will receive consideration for
employment without regard to race, color, ethnicity, disability,
religion, national origin, gender, gender identity, gender
expression, marital status, sexual orientation, age, protected
veteran status, or any other characteristic protected by law. For
more information regarding our efforts to advance Equity, Diversity
& Inclusion, please visit our website here. Where required by state
law and/or city ordinance; this employer will provide the Social
Security Administration (SSA) and, if necessary, the Department of
Homeland Security (DHS), with information from each new employee's
Form I-9 to confirm work authorization. For additional information,
please follow this Link.If you require reasonable accommodation in
completing this application, please reach out to
USA.Recruitment@kellogg.comLET'S CREATE THE FUTURE OF FOODKellogg
Recruitment
Keywords: Kellogg's, Naperville , Senior Manager Customer Insights, Executive , Naperville, Illinois
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