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E-commerce Strategist

Company: The Cary Company
Location: Addison
Posted on: March 16, 2023

Job Description:

The Cary Company is seeking an analytical and experienced E-commerce Strategist to lead search engine optimization (SEO) strategy and execution, oversee our content team, as well as manage social media. In this role, you will work closely with technical, product, creative and marketing teams to deliver results. You will conduct audits, technical reviews and in-depth analyses to understand SEO performance, identify issues and test solutions. You will also deliver SEO performance reports, provide actionable insights and communicate the business recommendations to various stakeholders at all levels of the business. The successful candidate will be analytical, -highly organized, and able to effectively prioritize tasks to meet deadlines. You have a deep understanding of SEO and web analytics, superior business judgement, rigorous documenting skills and strong problem-solving and communications skills. You have a passion for testing, learning and pushing boundaries. You think big and execute rapidly. Duties

  • Identify new innovative ways to drive organic traffic and search visibility
  • Create SEO strategies across multiple search engines
  • Audit and analyze SEO performance
  • Assist with Page Publication and User Experience as it relates to the website
  • Category management of product display and organization
  • Work closely with creative, product managers, and executives on strategy
  • Oversee our content marketing team and social media
  • Serve as a subject matter of expert for SEO, effectively communicating performance status to executive level
  • This role reports to our Sr. Marketing Manager and is an integral member of our E-commerce Team. Requirements
    • Bachelors Degree in Marketing or a related field
    • 5+ years of professional experience -
    • 2+ years of experience with marketing analytics and SEO
    • Knowledge of technical SEO best practices and optimizations
    • Experience using data and metrics to measure impact and determine improvements
    • Proven ability to work effectively across business teams to deliver results
    • Clear, persuasive, and inspiring in both written and verbal communication A little about the company: -
      • Been around since 1895. -
      • Grown from 30 employees in 2005 to 60 in 2010 and now over 240. -
      • Completed an acquisition of a company in Indianapolis, IN (2018), -Pittsburgh, PA (2019) and Salt Lake City, UT (2021), Hayward, CA (2021). -
      • We distribute rigid packaging products and industrial filtration. -
      • We have a beautiful newly renovated corporate office/warehouse in Addison. -
      • We have a strengths-based approach working to leverage what the employee likes to do and is good at doing.
      • Privately owned We work to build autonomy, connectedness and confidence in your role
        • Employees get 2-4 structured one-to-one meetings with their supervisor per year (replaces traditional performance review with a 2-way discussion) -
        • We have various committees employees can join (Culture Committee and Cary Cares) -
        • Fun Fridays, Weekly Yoga and other company events are some highlights (check out our Facebook page) - People that are successful in our culture/company have the following characteristics: -
          • Positive/optimistic -
          • Open Minded, but still look for ways to make our systems better -
          • Curious/Inquisitive -
          • Customer-Focused (ease of doing business for our customers) -
          • Supportive of Co-workers - The Cary Company prides itself on its fun, upbeat culture, providing a comfortable work/life balance and a supportive team environment. Enjoy working at a steady pace, and with knowledgeable co-workers who together create a customer-centric and professional team. Powered by JazzHR

Keywords: The Cary Company, Naperville , E-commerce Strategist, Other , Addison, Illinois

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